Publisher Activision Blizzard has just issued financial reports for 2011. Unsurprisingly, the world’s biggest game publisher made obscene amounts of money. Also unsurprising: practically all of that money comes from two of their franchises: Call of Duty and World of Warcraft. Activision CEO Bobby Kotick was quick to point out that Skylanders Spyro’s Adventures significantly contributed towards generating revenue; it is also the most successful new IP launch in Activision’s history and was the top selling children’s game for 2011.
According to summaries, Activision Blizzard’s annual net revenue has increased yet again; the company reported a total net revenue of $4.76 billion. Insofar as World of Warcraft is concerned, another 100 000 subscribers exited the game during 2011; despite this the MMORPG still sits with a subscriber base of 10.2 million people.
Also of interest was the mention that Activision Blizzard is “targeting” a release window of Q2 2012 for Diablo III. Recent reports that Blizzard had begun altering basic game mechanics caused concern that the action RPG wouldn’t see a 2012 release at all. That concern, it seems, is no longer necessary.