Activision’s marketing machine powers onwards as we near the release of helicopter-hating open-world action title Prototype 2, due out on the 24th of April on Xbox 360 and PS3. There’s now a live-action short film thingy, every bit as ludicrously over the top as the game itself.

New protagonist James Heller’s tragedy-fueled motivation gets some spotlight, and it really makes me hopeful that Prototype 2‘s story will be more than just an excuse to punch things with meaty hammer-hands and Hulk-smash tanks with their own turrets. Former protagonist Alex Mercer’s in there as well, claws and all. And… well, yeah: just go watch it for yourself. It’s beyond the break.