Sega has purchased the bankrupt Index Corp. – parent company of publisher/developer Atlus. This means Sega now owns the rights to titles like Shin Megami Tensei, Persona and the more recent Dragon’s Crown.
The bid is valued at ¥14 billion, or about R13.8 billion. Sega aims to utilise the acquired IPs to facilitate a “revenue growth for the PC Online Game Business and Content Business for Smart Devices,” which translates to free-to-play games for PC and mobile devices. They also intend to utilise the IPs for pachinko machines in Japan.
This is the second major auction purchase that Sega has made this year. In January, the company acquired Relic and the Company of Heroes IP from the dying THQ. Seems the cavernous maw of Sega knows no satiation.