A new rumor is doing the rounds courtesy of Xbit Labs, who reported that AMD would be announcing a processor price drop on 1 September as well as introducing a few new chips to the market, namely the FX-8370, FX-8370E and FX-8320E. These will join the recently re-launched FX-9590 which now comes bundled with a water cooler and the FX-8300, which was previously a OEM-only part. The E-variants of these chips will boost to their original clock speeds, but within the new 95W TDP that AMD is putting these chips under. AMD has a big issue with energy efficiency at the moment and underclocking these processors is the only way they can achieve lower heat levels and power use. Keep that salt near you.