Earlier this month, Atari announced that the Ataribox console would be available for pre-order on 14 December. The 14th rolled around, and instead of a pre-order button landing in my inbox, Atari made the disappointing announcement that “the countdown to the Ataribox launch on Indiegogo has been officially paused.”
“Because of one key element on our checklist, it is taking more time to create the platform and ecosystem the Atari community deserves,” says the press release. “Building Ataribox is incredibly important to us and we will do whatever it takes to be sure it is worth the wait. An updated launch plan is underway and more detailed information will be available soon.”
Prior to the announcement of the delay, Atari had been on the business end of some serious Twitter-based vitriol, with more than a few people calling the Ataribox a scam of sorts. Perhaps this prompted the people working on the console to hang back on the Indiegogo launch until they have something of substance to show potential backers.
Good call, Atari – the internet would have cut you open with something sharp, had you tried to get pre-orders going without anything concrete to share with the public. We’re funny like that.
Sign up for the NAG Weekend Edition, and get a super-special curated list of what's cool and trendy this week, delivered to your inbox every Friday. Plus, each month, one subscriber can win a prize sponsored by Apex Interactive!