Dell plays up their new notebooks and tech in Marvel’s upcoming Ant-Man and the Wasp

Dell has had quite the surge in popularity thanks to their revamp of their notebook lineup several years ago (everyone in the mobile game did the same too, which has proved awesome for competition in this space), and their collaboration with Marvel to promote their Firelord 7567 was a success, featured in the trailers and full movie for Spider-Man: Homecoming). This year, Dell is using their partnership with Marvel to put their latest tech to work on Ant-Man and the Wasp, which starts showing in cinemas on 6 July 2018. They’ve got two new laptops on show, and were a preferred partner to Marvel for building a lot of the special effects for the movie.

The newcomer is the Dell Inspiron G5 15, pictured above. It’s the successor to the Firelord 7567 and the Firestar 7577 and follows things up with the same chassis as the 7577, with new hardware internally and new upgrade options to choose from. It comes in either black or red trims and has a backlit keyboard which isn’t RGB (yet…). Blue backlighting is optional, but only in regions where you can customise your order from Dell Direct. The G5 15 will be available this July from Incredible Connection for a starting price of R24,999.

Internally, Dell ships the G5 15 with an Intel Coffee Lake quad or six-core processor, up to 16GB of DDR4 2666MHz memory, a 15.6-inch IPS 1080p display, and your choice of a NVIDIA GeForce discrete graphics card, which tops out with a GTX 1060 6GB with Max-Q. Connectivity-wise there are three USB 3.1 Gen 1 Type-A ports, one Thunderbolt 3 Type-C port for external docks and graphics cards, HDMI 2.0, Gigabit Ethernet, and 802.11ac WiFi and Bluetooth from a combination Intel WirelessAC 7260 mini-PCIe card. There’s space for one 4x NVMe SSD using the M.2 form factor, and the bottom access panel only takes a single screw. Everything inside is user-serviceable and replaceable. A 56Wh battery finishes the package and delivers around seven hours of battery life while doing productivity-related tasks.

Also featured in Ant-Man and the Wasp is the new Dell XPS 13 9370. This is a 2018 refresh of the XPS 13 lineup, one of Dell’s best-selling notebooks to date. It gets an update to Intel’s Coffee Lake platform with quad-core processors, up to 16GB of DDR4 2133MHz memory, and storage options up to a 2TB PCIe NVMe SSD. Dell still offers users a service panel on the XPS 13 9370, allowing users to upgrade the SSD and clean the internals. The RAM is soldered, so aiming for the 16GB option of you’re a long-term sort of notebook owner is probably a good idea.

The XPS 13 9370 still includes Dell’s Infinity Edge display, which can be customised to include an IPS 4K UHD display (to the cost of some battery life). Battery life has been one of the strong points for the XPS 13 family, and should easily power through a 12-hour day without a single charge. Connectivity-wise there are two Thunderbolt 3 Type-C ports, one USB 3.1 Gen 1 Type-A port, a card reader, and a combination headset jack.

In the background, Dell also powered the movie’s production. The company’s new Precision 7910 Workstations, PowerEdge R630 rack servers, and PowerEdge M1000e Blades were used to edit and render the film in post-production. Dell still commands an enormous amount of market share in the business world, and it’s great to see the company still able to offer solutions powerful enough for this kind of use. Oh, and a lot of SSDs were killed in the making of Ant-Man and the Wasp. That’s the catch.

Ant-Man and the Wasp will be out this week and takes place alongside the events of Infinity War. I won’t spoil the ending for anyone (and no amount of money would make me). In the meantime, you can head over to a nearby Incredible Connection to test out Dell’s new notebooks.

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