Bungie breaks up with Activision, takes Destiny and the couch with it
Tarryn van der Byl·
One of the gaming industry’s power couples has split, with Bungivision confirming that it’s over, Activision is moving out, and Bungie has custody of the kids.
Pictured above in happier times, the two’s almost ten-year relationship has since apparently become somewhat more troubled – public speculation about Activision’s excessive controlling tendencies has perhaps proved true, and Bungie has now decided to quit things and re-evaluate its self-esteem with some supportive girlfriends and ice-cream.
“When we first launched our partnership with Activision in 2010, the gaming industry was in a pretty different place. As an independent studio setting out to build a brand new experience, we wanted a partner willing to take a big leap of faith with us. We had a vision for Destiny that we believed in, but to launch a game of that magnitude, we needed the support of an established publishing partner,” Bungie explains in the obligatory it’s-not-me-it’s-you blog stuff.
“We have enjoyed a successful eight-year run and would like to thank Activision for their partnership on Destiny. Looking ahead, we’re excited to announce plans for Activision to transfer publishing rights for Destiny to Bungie. With our remarkable Destiny community, we are ready to publish on our own, while Activision will increase their focus on owned IP projects.”
The news isn’t entirely unexpected. Bungie was already kind of seeing other people back in June 2018, including a date with Chinese tech and gaming corp NetEase that ended in a $100 million deal to establish a “global, multi-franchise entertainment studio”. In the meantime, though, Bungie is embracing its new single-mom status, promising “unbounded opportunities and potential” for Destiny’s future.
“We know that new adventures await us all on new worlds filled with mystery, adventure, and hope,” Bungie adds. “We hope you’ll join us there.”