Epic CEO promises to stop making exclusive deals if Valve ups its vendor revenue share to 88 percent

In this week’s most genius PR move, Tim Sweeney has told the internet that the Epic Games Store won’t make any more controversial exclusive deals if Valve matches the company’s 88 percent revenue share with vendors, adding that Steam’s PC sales monopoly is the “#1 problem” in the industry. At the moment, Valve’s split banks 70 percent to vendors, keeping 30 percent of income to feed Gabe (or whatever).

Besides its ostensible advocacy for game developers, publishers, and consumers, this also conveniently puts blame on Valve for Epic’s future exclusive deals. It’s a bold strategy, Cotton. Let’s see if it pays off for him.

House of the Dead is crawling back out of the grave