Netflix is breaking the smoking habit for its original series and movies that are rated as appropriate for ages 14 and under, except where it would be historically accurate for smoking to be depicted. This goes for e-cigarettes too, because nicotine is still nicotine, even when it’s candy floss.
Netflix original series and films meant for older audiences will also not depict smoking or e-cigarette use “unless it’s essential to the creative vision of the artist or because it’s character-defining (historically or culturally important)”. Smoking information will also be included in the ratings.
This is apparently due to a report by the Truth Initiative that details the high number of depictions of smoking in popular Netflix shows. According to them, season two of Stranger Things contained 262 depictions of smoking (up from the previous season’s 182). The show is set in the 80s, though, so it’s historically accurate and accurate as a reference to films from the 80s, but would you have noticed if nobody smoked? Would you love Chief Hopper any less?
The report also mentions an increase in smoking depictions in latter seasons of Orange is the New Black and House of Cards as a cause for concern. Y’know, kids’ shows. The science suggests that children are more likely to try smoking after they see it on TV or in movies, so I see why you’d want to remove it from child-friendly entertainment, but Orange is the New Black? Really?
Side note: vaping is the worst because it makes me think there are cookies when there aren’t any cookies, which is a pretty terrible thing to do to a person.